Linking your Instagram Stories to your website or blog can bump up engagement in a big way. The right link can send interested visitors directly to your blog, YouTube channel, landing page, or any website. You can use this trick to generate more traffic and leads. If you’re willing to spend some time crafting the perfect link, then you’ll want to know exactly how to add links to Instagram Stories.
Who can add links to Instagram Stories?
Recently, Instagram went ahead and allowed anyone to add a link on Instagram Story, regardless of the number of followers they have on the platform. Previously, you had to have an Instagram Business profile with at least 10,000 followers to add a link to Stories on Instagram. This is a welcome change from the social media giant, but since it’s a new feature, there was some confusion about how to add a link on Instagram Story. But you do not have to worry because adding links to Instagram stories is pretty simple, so let us take a look.
Steps to Add a Link on Instagram Story
We will add a link to an Instagram story using the popular sticker section on Instagram. Let us dive in.
Wait, so that swipe-up feature is now gone?
The new clickable link sticker has now replaced the “swipe-up” function. Also, the swipe-up feature was only available to prominent influencers or publications with more than 10000 followers on the platform. But many users loved the swipe-up feature, so why was it eliminated? While there is no clear evidence as to why Instagram went rogue and deleted the swipe-up feature, we suspect that the company plans to introduce the swipe-up feature to switch between Stories, similar to the way it does with reels on the app.
The default link sticker is ugly. How can I change that?
Undoubtedly, many users will find the new link sticker ugly and unattractive, but you can quickly fix it by following the steps below. Related Read: How to Check Who Viewed Your Instagram Highlights
Add a link on Instagram story facilely.
With the steps above, you can easily add links to Stories, share them with your followers, and gain exposure. Let us know in the comments below if you found this article helpful and were able to add links to Instagram Stories successfully. Read Next: Also, the feature is not available for newly created accounts for security reasons, so keep that in mind. It’s unclear how long the account should be active and Instagram says anyone who violates their community guidelines may be banned from adding links in Stories.
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